Free tools, guides, and community
Free private practice resources for therapists
Running a private practice means making money decisions most of us were never trained for. Start here. Everything on this page is free, and you can use it at your own pace.
Free tools for private pay therapists
Private pay fee calculator
See what private pay would pay you
Start from your real costs, compare your panel rate to a private pay fee, and see the gap in dollars. It takes about twenty minutes.
Run the numbersMoney script quiz for therapists
Find the money script running your practice
Twenty-four statements, less than five minutes. See which of the four money scripts is loudest for you, and what it's doing to your fees.
Take the quizFree download
The Referral and Retention Audit for therapists
Your fee is only part of a sustainable practice. The other part is knowing where your clients come from, and why they stay or leave.
This audit walks you through your referral sources and your retention patterns, so you can stop guessing and decide how you grow on purpose.
Get the audit sent to your inbox
From the blog: private pay, fees, and money scripts
See all postsWhy therapists are leaving insurance panels
The math stopped working and the disrespect didn't. Clawbacks, algorithm denials, and how to go private pay while staying accessible.
Read more FeesWhat should therapists charge?
Most of us pick a number that feels okay. That number is almost never right. Here is how to calculate one rooted in your real life.
Read more Money scriptsMoney scripts and private practice
Why therapists struggle to charge what they're worth, and the four layers of money conditioning sitting under your rate.
Read moreThe free Facebook group for private pay therapists
Come hang out. No money shame here
A group for therapists moving off panels, raising their fees, or rebuilding a practice around how they're wired. Say you want more. Nobody here will make you smaller for it.
Join the groupPrivate group. Therapists only, licensed or pre-licensed. 1,000+ members.
What we talk about
Ready to stop reading and start doing?
Free tools get you the number. A session gets you the plan for what to do with it.
See private practice consulting